05Aug Adware Part 3
Adware is not a virus and may not be detected by anti-virus scanning programs. It does not spread the same way as most viruses spread. AdwareBOT 2008 can locate, eliminate and prevent the broadest range of spyware threats possible without compromising system speed or performance. With its comprehensive protection and automatic updates, every customer of AdwareBOT 2008 enjoys a safe, spyware-free computing environment. Adware completely undermines any of those efforts. It takes privacy and Internet security and tosses that completely out of the window.
Adware affects the performance of your computer system. The pop-ups that are displayed when surfing the Internet can contribute to system overload, which slows connection speeds, Web page loading times and other aspects of computer performance. Adware in this form does not operate surreptitiously or mislead the user, and provides the user with a specific service. Adware companies and advertising agencies will not care but reputable advertisers will. For instance, in 2004 Mercedes-Benz fired it’s entire advertising agency when they discovered its products were being advertised in Gator adware.
Adware allows advertisers to send targeted information to specific consumers and may therefore improve their purchasing decisions. At the same time, adware also raises privacy concerns. Adware scanners are interesting because they are constantly updating, living, breathing programs that are highly sophisticated. Their basic purpose is to look through your computer’s files and find the adware and spyware. Adware companies have an advantage in the interactive advertising space. Consumers have downloaded their software and have agreed to allow these companies to track their online behavior and activities.
Adware can be more than a nuisance though. It can permanently damage your computer and even lead to your private information being hijacked. Adware companies say they’re trying to avoid inundating consumers with ads. Adware usually displays banners or unwanted pop-up windows. In many cases, such unwanted programs do both functions.
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